Trollbäck+Company's Comprehensive Rebrand of Oxygen Media to a Crime Network

Our cross-platform rebrand for the Oxygen network repositions cable’s fastest growing entertainment channel as a premiere destination for true crime. Witness the new Oxygen. www.trollback.com/projects/oxygen

Trollbäck+Company rebranded and repositioned the Oxygen network from a women-centric entertainment channel to a premiere destination for true crime.

You can read more about the rebrand in this exclusive from The Hollywood Reporter. Brand New and STASH also covered the work.