Roger Turns History's Stars Into Superheroes

EVERY HERO HAS A HISTORY Every hero has an origin, a story of how they became the legends they are today. We teamed up with History Channel to create a universe that explores how the talent from their top shows came to be. Our story focuses on 6 of the tentpole franchises; Ice Road Truckers, Counting Cars, Swamp People, Forged in Fire, Mountain Men and American Pickers. Legends tell of an ancient belt buckle handed down from generation to generation. We get to witness our hero’s receiving their buckles after traveling through extreme conditions to meet face to face with the original Elders. Our heroes are among the bravest and most skilled humans on earth uniting together on History.

Los Angeles-based creative agency Roger has had a long and creatively productive relationship with A+E Network’s History. Their most recent work together shows off the fruit of that partnership via the "Unite" brand spot, which uses specific animation to create a tone and feel around History’s special set of reality characters.Check out PromaxBDA's podcast interview with Creative Director Dane Macbeth.